Once an area of fabric stalls in the 90s, the South Bund Soft Spinning Material Market in Huangpu district now hosts nearly 300 bespoke tailoring shops.
For Joveci Katia, a Fijian currently living in Beijing, the true charm of shopping in China lies in its down-to-earth street markets and genuine human warmth as he gets immersed in the authentic local lifestyle beyond bustling tourist malls and commercial streets.
Across the city, made-to-measure qipao studios are keeping traditional craftsmanship alive while adapting the iconic dress for modern life. Some specialize in intricate embroidery, others in contemporary tailoring, and still others in personalized fittings.
As China's premier electronics market, Huaqiangbei in Shenzhen attracts thousands of overseas buyers every day. The city’s international students are also a big fan base.